LUXengine is the operating system for real estate media. Its lead product is Top Tier AI Edited Images: deterministic, non-generative photo editing where the home is never invented, only perfected. It also includes AI-edited property videos, LUXplan floor and site plans on iPad, and client booking, branded delivery and invoicing.

How is LUXengine different from generative AI editing?

It is deterministic and non-generative: the home is never invented, only perfected. It is pixel accurate at full zoom, so repeating detail like carpet weave, roof tiles and brickwork is never smeared or redrawn, and faces in artwork or photos are never warped or invented.

How much does LUXengine cost?

Plans start at US$79 a month (Create, 1,500 credits) and US$179 a month (Grow, 4,800 credits). An image is 3 credits, a video or floor plan 150, and extra credits are 5 cents each, so about 15 cents an image, $7.50 a video and $7.50 a floor plan. In-plan, images start from 11 cents.

What does LUXengine offer besides image editing?

AI-edited property videos cut from real footage from $5.60, LUXplan floor and site plans drawn, ingested or scanned on iPad, and a complete platform with client booking, branded delivery and Stripe-powered invoicing.

ENGINEERED CREATIVE INTELLIGENCE

Join the Wait List

How credits work

Your LUXengine plan is a monthly allowance of credits that you spend on images, video and floor plans in any mix.

Updated 19 October 2026

Every LUXengine plan comes with a monthly allowance of credits. You spend them on images, video and floor plans, split any way you like.

What each thing uses

	Credits
An edited image	3
A property film	150
A floor plan	150

What an allowance covers

Plan	Credits a month	All images	All videos	All floor plans
Create	1,500	Up to 500	Up to 10	Up to 10
Grow	4,800	Up to 1,600	Up to 32	Up to 32

Most months are a mix. A film or a floor plan uses as many credits as 50 images.

When credits are used

Credits are used per finished piece of work. The brackets behind one finished image count once, not once per file.

Going past your allowance

Use more than your allowance and the extra credits are billed automatically. See Plans and top-ups for the rates.

Common questions

Do unused credits roll over?

No. Your allowance starts again at the beginning of each billing month.

Can I change plans?

Yes. Upgrade, downgrade or switch at any time.

Is a video the same price as a floor plan?

Yes. Each uses 150 credits.